Program
We want to enrich your training and help you build a profile demanded by companies. Therefore, if you study the Master in Media Management, you will be able to take subjects related to management of contents, strategic management and deepen in concepts of management and development of new media.
Modules of the Study program
Each subject is integrated into a subject which in turn is part of a module.
Management planning and action (4,5 ECTS credit)
Management action and decision making (2.5 ECTS credit)
Planning and control: cost analysis for decision making (2 ECTS credit)
Communication and negotiation (4 ECTS credit)
Communication (3 ECTS credit)
Negotiation (1 ECTS credit)
Leadership, motivation and organizational culture (3.5 ECTS credit)
Organizational behavior (1 ECTS credit)
Innovation and Entrepreneurship (2,5 ECTS credit)
management of Contents (6,5 ECTS credit)
Product strategies (2 ECTS credit)
management of creative content (2 ECTS credit)
Digital contents (2.5 ECTS credit)
Personnel Management Service and organizations (4.5 ECTS credit)
Operations Management (2 ECTS credit)
Personnel Management Service (1.5 ECTS credit)
Information Systems (1 ECTS credit)
management Financial (2.5 ECTS credit)
Financial management (1 ECTS credit)
Operational finance (1.5 ECTS credit)
Marketing (4,5 ECTS credit)
Commercial address (1.5 ECTS credit)
Marketing (3 ECTS credit)
Strategic management (3 ECTS credit)
Strategic management (3 ECTS credit)
Communication environments (4,5 ECTS credit)
Economic environment (2 ECTS credit)
framework legal communication (2,5 ECTS credit)
Markets and audiences (4.5 ECTS credit)
Clients and Audiences (2.5 ECTS credit)
research of markets and audiences (2 ECTS credit)
The Master in Media Management is mainly based on the case method, which ensures practical learning enriched by the intervention of the participants of class. It follows three sequential steps: individual analysis, team preparation and discussion in the general session.
Dedication and diary subject
The programme comprises an academic year with a duration of 10 months. The form of work is part-time, compatible with work, with the following diary subject :
Fridays, from 15.15h to 21.00h
Saturdays, from 9.00h-13.30h
Intensive week (1) from March 3 to 7, 2025. Monday to Thursday from 9:00-13:30 and 15:00-16:30 and Friday from 9:00 to 13:30.
For fill in the programme requires a minimum of 1,500 hours of work (individual preparation of cases, team analysis, discussion in the general sessions and project of business).
Calendar 2024/2025
Start date: October 4, 2024
Completion: June 22, 2025
Location
All classes are held at Campus Madrid of the University of Navarra.
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Francisco Pérez-Latre Director academic |
Juan de los Ángeles Deputy Director academic |
Rocío Amezcua manager Coordination and Quality |
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Ana Cecilia Rojas Program Manager |
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YOU MAY BE INTERESTED IN
REGULATIONS
- rules and regulations of permanence in the programs of study of Degree
- rules and regulations of permanence in the programs of study of Master's Degree
- rules and regulations of credit recognition for Degree
- rules and regulations of credit recognition for Master's Degree
- rules and regulations of Credit Recognition for Technician of training Profesional
- rules and regulations University Basics
- rules and regulations general about assessment