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MUCH MORE THAN A MASTER'S DEGREE

  • The MERC, Master's Degree Executive in Corporate Reputation, trains those responsible for reputation and intangibles that today's market demands: with training directive, social intelligence, oriented

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International outreach

International outreach

- Alliances with leading international professional associations The Arthur W. Page Society, Global Alliance for Public Relations and Communication Management, European Association of Communication Directors (EACD).

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Strategic alliances

MERC, the first official Master's Degree in Reputation in Spain, was created to meet the need to train intangible managers with managerial projection and social intelligence.

In addition to the academic contacts on Reputation, speech and Context Analysis that the School of speech of the University of Navarra, the oldest in the Spanish-speaking world, has strengthened for decades, the experience and valuable contribution of the two most relevant entities in the professional sector are added.

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Alliances

Corporate Excellence-Centre for Reputation Leadership is a pioneer in reputational management at international level and a professional benchmark for the development sector. In the framework of the long-term strategic alliance deadline signed between MERC and Corporate Excellence, its CEO Ángel Alloza directs the module of management of intangibles.

Dircom, the association de Directivos de speech de España, is the professional entity that brings together the executives of speech of companies, institutions and consultancy firms. After years of relationship between FCOM UNAV and Dircom, MERC is once again promoting partnership between the two organisations. Its president, Miguel López-Quesada, is a professor at Master's Degree together with other members of its management committee. 

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