Why is it unique?
This Degree offers you a unique experience from day one, thanks to the teaching internship unit where you will work on real communication projects. Its structure is designed to accompany you at every stage of your professional development , from technical roles to management positions.
With a solid training in oral, written and visual expression -33 credits dedicated to it- and a faculty connected to the professional world and cutting-edge research , you will be prepared to lead communication in any environment.
You will acquire skills such as:
design and strategic communication management
Ability to plan, lead and execute innovative and effective communication projects and campaigns in different formats and media.
Ethical communication and manager
Commitment to truth, transparency and service to society, ensuring truthful information that allows informed decision making.
Analysis and interpretation of information
skill to research, analyze data and social, political and technological trends that affect organizational communication.
public and stakeholder relations management
Ability to build and maintain strong relationships with media, communities, internal and external audiences, and core topic stakeholders.
Digital Communication and multichannel
Mastery of digital tools, social networks, SEO and other resources to optimize online presence and communication impact.
crisis and reputation management
Preparedness to anticipate, manage and mitigate communication risks and protect the organization's image and credibility.
Leadership and organizational management
Ability to assume roles of responsibility, coordinate teams and provide strategic advice to the organization's management.
training for research and teaching
Solid basis for academic and scientific development in communication, with potential to continue advanced programs of study and contribute to the discipline.
You will be able to work as...
management, MANAGEMENT AND COMMUNICATION consultancy service
- manager or director of communication in organizations
- Reputation and sustainability Director
- Manager in communication agencies or consulting firms
- Entrepreneur in communication consultancy service
- internal strategic advisor or external consultant
CORPORATE COMMUNICATION AND CONTENT management
- Copywriter and content manager (online and offline)
- Brand and corporate reputation manager
- Internal Communications manager
- Communication campaigns and projects manager
- Press and media relations manager
PUBLIC RELATIONS, PUBLIC AFFAIRS AND LOBBYING
- Lobbying and public affairs specialist.
- consultant or advisor in political, electoral and public administration communication.
- Institutional relations manager
- Specialist in financial communication and crisis communication
research ACADEMIC AND teaching
- researcher in corporate and social communication
- Lecturer and university professor
In addition...
You will be able to study a semester or a full year at a year at a foreign university and you will be able to internships in companies to apply your academic knowledge and develop skills for your future career in a global environment.
training APPLIED
Unit of teaching internship
The teaching internship Unit is a center for practical and theoretical-practical activities adapted to the teaching needs of each Degree. Students will develop projects and activities with the School 's own products (for example, a news media that can integrate written content, podcasts, videos, etc.; marketing and/or communication agency; production company), and will have the possibility of working on internal (University) or external (companies, foundations, NGOs, etc.) needs.
Students will be able to apply theoretical knowledge to real situations and work in real time, at the same time they will become familiar with the tools and software used in the communications industry and will receive practical workshops to strengthen their training.