Itineraries The notification system sample limited penetration: 30% of Spaniards do not use them and only 15% receive them occasionally.
Formats Younger people choose TikTok, Instagram and X video information, while older people prefer Facebook and YouTube
Formats Half of Spaniards (50%) prefer to read the news, ahead of audiovisual (23%) and audio (12%) formats.
2025 44% of Spaniards are comfortable with news personalized by algorithms and tailored to their preferences