On Friday, February 10, there will be a preview at the Museo Universidad de Navarra, with the presence of director, What Really Mattersthe new film by Paco Arango. After the screening, attendees will be able to participate in the colloquium with the director. Lo Que De Verdad Importa is the first 100% charity film: all proceeds will go entirely to the fight against childhood cancer.

The Museum aims to serve as a platform for the dissemination of the film and to help the subsequent release in cinemas in Spain, scheduled for the following Friday, February 17, to be a success. For the premiere, all invitations have already been withdrawn and there are no seats available.

Starring Oliver Jackson-Cohen( NBC'sDracula , Mr. Selfridge, A World Without End), Camilla Luddington (Anatomy de Grey), the legendary Jonathan Pryce and Jorge Garcia (the unforgettable Hurley from Lost). director On the technical section , Javier Aguirresarobe as cinematographer (The Twilight Saga, The Others, Vicky Cristina Barcelona, The Road, Blue Jasmine), Nathan Wang as music composer(Die Hard, The Myth, The Last Days) and editor Teresa Font(The Day of the Beast, Lovers, Joan the Mad), among others, stand out.

What Really Matters tells the story of Alec, an English mechanical engineer unable to get his life in order. When his electronics repair store "The Quack" is about to go bankrupt, a relative he never knew he had offers to solve his problems in exchange for a year's move to Nova Scotia (Canada), the birthplace of his ancestors. There he will discover that the most incomprehensible things begin to happen around him.

What Really Matters is the first 100% charitable film: all proceeds will go entirely to network of camps for sick children. SeriousFun Children's Networkfounded by Paul Newman and with which the Aladina Foundation Aladina Foundation (chaired by Arango), works in close collaboration with the Aladina Foundation.

Aladina has partnered for this very special occasion with the Lo Que De Verdad Importa FoundationPaco Arango shares his experience and testimony at its congresses. "Both organizations are united by goal: to value what is really important and to transmit those values to the youngest, sowing illusion. The same thing I intend to do with my cinema".  

The film, a production of Producciones CALCON and ESP-62 Productions, is distributed by European Dreams Factory and has the participation of Movistar+ and the partnership of Bankia.