"The economic value of data and information now exceeds that of goods". This was stated by Yadong Luo, Professor of Management at the University of Miami, on February 11 at a session at the University of Navarra. "Globalization is entering a new era defined not only by cross-border flows of goods, capital, services and investment, but increasingly by flows of ideas, knowledge, data and talent," said Luo.said Luo.

Under the degree scroll "Rethinking International Business Theories from Digitization".Prof. Luo shared with students and professors of the School of Economics his ideas on how digital globalization will force to rethink International Business theories and offer new perspectives that include digitization and new global realities.

The expert also shared his opinion on some pending challenges in this subject, which he listed as follows:

1. Adaptation to digital globalization and multinational business in the 21st century.

2. The global value chain in the interconnected global Economics

3. Linking Economics and programs of study networks in a global ecosystem.

4. Creating, implementing and leveraging knowledge global in new business realities

5. Resilience and ambidexterity in the skill contemporary global

6. Corporate entrepreneurship in new global realities for multinationals

7. management of talent in digitized globalization.

8. Emerging market multinationals: competing and transcending globalization

9. Multinationals in foreign emerging markets: renewal, reorganization and rejuvenation.

10. Global cooperative: conditions, capabilities and consequences

This presentation is part of the cycle of seminars of research of School of Economics.