La Clínica Universidad de Navarra, the hospital with the best healthcare reputation in Spain.
According to the health sector ranking prepared by the Corporate Reputation Business Monitor (MERCO), the following are the most important indicators for the health sector.
The Clínica Universidad de Navarra is the hospital with the best reputation in Spain in the attendance healthcare sector, according to the ranking prepared by the Corporate Reputation Business Monitor (MERCO) for 2014. The insurance company Sanitas is the company that ranks first in this sector ranking and the Clínica Universidad de Navarra, second as business and first as a hospital. This is the fourth time that the Clínica has been recognized as the best hospital center in terms of healthcare reputation by MERCO in its last five editions.
The Corporate Reputation Business Monitor is an instrument of assessment similar to the one published by Fortune magazine in the United States. Since the year 2000, MERCO has been measuring the reputation of companies operating in Spain. Fourteen years later, it is one of the monitors of reference letter in the world thanks to its methodology, as it is the only one in the world with five evaluations and twelve sources of information, endorsed by the high school de Análisis e research, the first independent group of programs of study market in Spain. In addition, MERCO 2014 has the independent reviewreport carried out by the audit firm KPMG, which, according to the organization, makes it the first verified reputation monitor in the world. The entire methodology, as well as MERCO's weighting criteria, are public and can be consulted on the website www.merco.info.
MERCO arose as a university research within the Chair of Professor Justo Villafañe at the Complutense University of Madrid and materialized thanks to agreement between Villafañe & Asociados, group Vocento and Análisis e research.