18_11_22_ECO_pombo

"I get proposals from different brands. I try them out beforehand and choose to work with the ones I identify with the most. I don't do anything I don't like for money, I don't want to cheat anyone. This also maintains my value as an influencer". This was stated yesterday by Marta Pombo, well-known influencer and co-founder of the brand Tipitent, who participated in a session of the Marketing and Sales Club of the School of Economics of the University of Navarra.

Pombo assures that "being as transparent and normal as possible" is her Philosophy, although she recognizes that she does not publish the bad experiences she has on a daily basis "as any other person with a closed profile would also do". For her, the hardest part of the networks is the loss of privacy: "I have given mine", confesses this young woman of 24. In that line, the influencer attributes her success in social networks to a brand positioning staff "natural and spontaneous".  

The current Clinique ambassador feels that the brands have treated them very well. "They've taught me how to take care of myself, which I'm very grateful for. Enjoying the relationship makes it even truer; we approach it together." Regarding the content she shares for brands, Pombo clarified that they specify the timing for uploading it, as well as the briefing from which to draw inspiration. "There is a content plan, the obligation that things happen in your life that are relevant to people," said Pombo. When asked, "Do you like being called an influencer," Marta is clear: "Yes, that's what I am.