Do you want to be trained not only in persuasive techniques, but also in information techniques, to know how journalists work, to know how to manage strategies for institutions to make themselves known and, at final, to expand your potential to become a communication analyst and strategist?
The pathway in Institutional Communication offers the possibility of getting to know some of the employment opportunities by taking electives such as Business and Financial Communication, Political Communication or management of Projects.
If this is your professional vocation, it means that you like strategic thinking, you want to improve your informative and persuasive speech capacity and you rightly consider that speech Institutional is a professional activity in demand in the labour market.
Discover the subjects you will study:
|
ASIGNATURAS / SUBJECTS |
ECTS CREDIT |
SEMESTER / SEMESTER |
|
Communication of Services (limited places and subject to selection process) |
3 |
Annual |
|
3 |
1º |
|
|
3 |
1º |
|
|
3 |
1º |
|
|
3 |
1º |
|
|
3 |
1º |
|
|
3 |
1º |
|
|
3 |
1º |
|
|
3 |
2º |
|
|
3 |
2º |
|
|
3 |
2º |
|
|
3 |
2º |
|
|
They must be related to corporate communication in order to be validated as 3 ECTS credit of pathway. Only for 4th year students in 2024-25. |
Max. 3 |
1st or 2nd |
The subjects will be taken during the 3rd and 4th years. The pathway will be completed when 24 ECTS credit are exceeded among the subjects indicated as specific to the pathway.
Important: credits taken in programs of exchange abroad cannot be validate qualification for credits of pathway, unless there is a clear equivalence in the contents, previous enquiry with the coordinator of the program. pathway