Diana González: "Robots are here to stay".
The digital identity expert participated in the ISSA School of Management Assistants' patron saint Day, which also featured the awarding of the award Extraordinary End of Year Degree

"Robots are here to stay. They will have a digital identity and it would be interesting to think about how we are going to interact with them," said digital identity expert Diana González (COM'05) at the academic event held on the occasion of ISSA School Of Management Assistants' patron saint Day. During the event, Eunate Lopetegi Usón, a 2016 graduate, was also awarded the award Extraordinary End of Degree.
Diana González offered attendees some guidelines on how to build their digital identity. She invited them to search the Internet to find out what content of theirs appears, to define themselves in the online world, telling who they are, what they do and where they are going, and to focus on a specific audience and channels: "It is not necessary to be in all channels, but it is necessary to know what is happening there," she said. Finally, he encouraged them to create content and schedule it for publication.
In addition, regarding content, he explained that "the best privacy settings are ourselves" and stressed the importance of differentiating between privacy and intimacy: "This is about values, it is what we are but put on the Internet. We have to have empathy, respect for others, honesty and constancy. Without these four things we are not us.
Eunate Lopetegi Usón, award Extraordinary End of Degree 2016During the ceremony, the director of ISSA School of Management Assistants, Victoria Rodriguez made submission of the diploma accrediting the award Extraordinary End of Degree 2016 to Eunate Lopetegi Usón, who said she was "very surprised" when she was informed of the recognition. The graduate, who has been working since she finished in June at business Ikusi, in Donostia-San Sebastian, has recently joined BBD BioPhenix as assistant manager.
In addition to Spanish and Basque, she speaks English, German and French and spends her free time reading, cooking "especially pastries", swimming, going out to the mountains or doing volunteer activities with various associations related to intellectual disabilities.
Around 300 people participated in the afternoon in the Soirée des Amis organized by the students of ISSA School of Management Assistants and Schools Law and Economics.
During the evening, a cocktail was served, the prizes were awarded for the Instagram photo contest, in which the student Cristina Palet won the award in the #TopManagement category, and the semifinal of the contest La Voz de tu School took place. Andrea Cerrillo and Isabel Doreste participated in the latter, who will represent the School in the final, to be held on March 31 at the University of Navarra Museum.