Caprile, Bleis Madrid and El Ganso among the collaborators of Got Talent by ISEM
ISEM Fashion Business School organizes a contest on fashion and trends for students of Master's Degree fashion
04 | 02 | 2021
ISEM Fashion Business School held the first edition of the Got Talent by ISEM contest in which the students of the Executive Master in Fashion Business Administration (FBA) participated. The talent was attended by Lorenzo Caprile, influencer Elena Vidal, journalist José Luis Díez-Garde and Spanish brands such as Bleis Madrid and El Ganso.
The workshop was divided into 4 different tests where students put to test all their knowledge about fashion, trends, rrss... In the first of these tests, participants had to face a Fashion Quizz about fashion history, photography and designers, organized by fashion journalist and former student of ISEM, José Luis Díez-Garde.
After this first, more intellectual phase, it was time to put their creative side to work with the Bleis Madrid brand. Blanca, Lucía and Patricia Rodríguez, founders of signature, had to select the best moodboard among all the proposals made by the students for their next Spring-Summer collection. "The level has been very high, for us, they are all winners," said Blanca Rodriguez after choosing the winner.
The third test was financial aid by El Ganso. The participants became Community Managers for a day and had to create an Instagram post for the brand. Finally, they faced a complicated test to identify different fabrics and materials, in which Lorenzo Caprile took the opportunity to give an impromptu and interesting masterclass on the topic.
The award: a fashion course in New York City
The winners of each of these tests faced each other in the grand final test to win the coveted award: the tuition for the course in New York Fashion Business iQ: an Insight into the Industry. In this last test, the 4 finalists had only 10 minutes to create a complete styling that followed current trends and mixed different styles. In addition, they had to defend their proposal in front of a jury formed by Stavros Georgakarakos, Global PR & Communications Director of SHA Wellness; Teresa Sádaba, director of ISEM; and Amalia Descalzo and María Martín Montalvo, teachers at the School.
The Got Talent by ISEM is part of the Special Edition of the Executive Master in Fashion Business Administration that ISEM launched due to the status caused by the coronavirus pandemic.
Student Mariel Pérez was the winner of Got Talent by ISEM.
