ISEM signature a partnership agreement with Yonsei University (South Korea)
The alliance with one of the most prestigious academic centers in Asia will boost the research international in sustainability and business fashionable. The agreement It was signed in Madrid by the dean of ISEM, Teresa Sádaba, and Professor Eunju Ko, a world leader in fashion marketing.

28 | 05 | 2025
ISEM Fashion Business School (University of Navarra) has signed a Memorandum of Understanding with the Center for Sustainability & Wellbeing (ICONS) at Yonsei University in Seoul, South Korea. This academic alliance was made possible thanks to the initiative of Professor Dr. Eunju Ko , director of the center and one of the most influential researchers globally in fashion marketing and sustainability.
He agreement establishes the instructions for one partnership strategic in areas core topic as:
- He development set of academic events and international forums on sustainability, business and fashion.
- Creating opportunities for exchange and connection between students and teachers of both institutions.
- The promotion of projects research global, oriented to high-impact scientific publications.
Yonsei University is one of the most prestigious institutions in Asia and a leader in research on fashion and sustainability. Through the Center for Sustainability & Wellbeing (ICONS), and under the direction of Professor Ko, she has promoted a approach pioneer that integrates science, well-being and responsibility in the fashion sector. The center is behind publications of reference letter such as the Journal of Global Fashion Marketing and organizes top-level conferences such as the Global Fashion Management Conference (GFMC).
The signature of the agreement took place last Friday, May 23, at the ISEM headquarters in Madrid and was attended by visit institutional collaboration of a Yonsei delegation led by Professor Ko and Professor Kyung Hoon Kim . This partnership reinforces ISEM's commitment to leading the transformation of the fashion sector from a sustainable, scientific, and global perspective.