Lluis Serra showed how to create a digital business in 30 minutes with artificial intelligence.
16 | 12 | 2025
On Thursday, November 27, lecturer and writer Lluis Serra gave a masterclass on e-commerce in which he taught the student body Tecnun-School of Engineering how to design a digital business in just thirty minutes.
The talk, entitled "Error 404 Session," was part of the Technun-BIC GipuzkoaChair and co-organized by the Innovation Club promoted by a group students at the School.
Serra began the session by recalling that, at the time, it took him over a month to launch a digital business. As a practical exercise, he showed attendees how it is possible to create an online store in a very short time. To do this, he used a pink highlighter, various artificial intelligence tools, and his own server to host the website. Under the watchful gaze of the audience and with a countdown on the board, he achieved his goal the first live demonstration of this lecture.
With this demonstration, he not only shared a series of ideas with the group students present, but also managed to show that " training is training transmitting knowledge, but about bringing about changes in people's behavior," as he himself stated.
The speaker showed how to use different artificial intelligence tools applied to entrepreneurship, including creating a business plan with Chat GPT, a brand plan with Recraft AI, a marketing plan and images for social media with Chat GPT, and design a presentation investors with Gamma AI.